PC sales in EMEA continued to grow in the past quarter despite component shortages and declining buying activity

 Experts from the analytical company IDC have summed up the results of the third quarter of 2021 in the market of "traditional" PCs, which in IDC include desktops, laptops, and workstations, in the EMEA region, which includes Europe, the Middle East, and Africa. continued to grow in the second quarter of 2021. During the quarter, 24.4 million systems were shipped, corresponding to an annualized growth of 12.7%. According to analysts, the growth was driven by sales in the commercial segment, offsetting the decline in sales in the consumer segment due to a lack of components and a decrease in purchasing activity.

Interestingly, in Western Europe, desktop sales rose 21.8%, surpassing notebooks, which grew only 13.1% for the first time in six quarters.

The market leader is HP, which was able to increase sales by 15.0% over the year, which led to an increase in its share from 24.4% to 24.9%.

In second place is Lenovo. This company managed to increase sales by 13.0%, as a result of which its share increased from 22.7% to 22.8%.

Dell ranks third. Over the year, it increased sales by 43.4% (by the way, this is the best indicator in the top five manufacturers), which led to an increase in its share from 10.6% to 13.5%.

The fourth-place belongs to Asus, which increased sales by only 0.6%. As this figure is less than the average, Asus' share has decreased from 9.2% to 8.2%.

Acer Group closes the top five. Having increased sales by only 2.7%, this manufacturer also lost part of the market: its share decreased from 8.9% to 8.1% over the year.

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