The giant Honor Magic3 was shown at the Burj Khalifa

Honor recently announced the flagship Honor Magic3 series of smartphones, and now there is a video showing how the new items are advertised on the facade of the Burj Khalifa.

The fa├žade of the tallest building in the world, the Burj Khalifa in Dubai, is equipped with LED screens that are used to display advertisements, countdowns before holidays, and other purposes. Similarly, the flagship smartphone Xiaomi Mi 11 was advertised earlier this year.

Honor CEO George Zhao has confirmed that the Magic 3 line of smartphones will receive "at least" two updates to the Android operating system. Out of the box, they run the proprietary Magic UI 5 shell based on the Android 11 operating system. That is, smartphones will definitely get Android 13. They also come with Google mobile services, which will provide access to the Play Store and other Google applications.

The Honor Magic3 series smartphones are equipped with a 10-bit 6.76-inch flexible OLED display manufactured by BOE. Its resolution is 2772 x 1344 pixels. The screen occupies 94.86% of the front panel and displays 1.07 billion colors. It covers 100% of the DCI-P3 color gamut and supports a high refresh rate of 120Hz.

In addition, smartphones received excellent cameras that have not yet been tested by the DxOMark laboratory.

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