The market research organization BCI announced on November 13 China’s smartphone sales data for the first week of November. Xiaomi sold 1.277 million units this week, with a market share of 18.6%, ranking second only to Apple. According to the Xiaomi Double 11 battle report, the brand won the sales champion of Tmall/JD/Suning.com Android phones from November 1-11, and Xiaomi MIX FOLD won the sales champion of Tmall/JD.com folding screen phones.
Apple still maintains its leading position, with total iPhone sales reaching 1.701 million units during November 1-7, with a market share of 24.7% leading the way. The double 11 promotion event drove an overall increase in the sales of smartphone manufacturers. Specifically, OPPO ranked third in sales of 889,000, with a share of 12.9%; Honor surpassed Vivo to rank fourth, with sales of 874,000, with a share of 12.7%. Huawei, iQOO, Realme, and OnePlus mobile phones ranked sixth to ninth, with a market share of less than 10% in the first week of November.
It is worth noting that in the first week of November, Xiaomi, the brand with the largest month-on-month sales growth, increased by 174%. The second place is iQOO, an increase of 171.7% compared to the previous week.
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