A TrendForce survey shows that the annual output of smartphones is expected to reach 1.386 billion units in 2022, with an annual growth rate of 3.8%; The share is 47.5%. In terms of mobile phone brands, the report predicts that Samsung will continue to occupy the first place in the market, with a market share of about 20%; Apple ranks second with 18%; the brands with the third to fifth market share are Xiaomi, OPPO and Vivo, and the market share is expected to be were 16%, 15%, and 11%.
According to TrendForce, Samsung's total production this year is expected to be about 276 million units, with an annual growth rate of 1.1%. However, as the competition in Samsung's developed market becomes more intense and the demand for entry-level models in the market to be developed is higher, it will become more difficult to maintain market share in the future.
As for Apple, the market generally expects that Apple will launch the new iPhone SE (SE third-generation) at the end of the first quarter, which is expected to be equipped with a 4.7-inch LCD screen, A15 processor and support 5G, and the rest of the specifications are similar to the second-generation SE. Relevant news predicts that Apple will maintain four new models in the second half of the year, namely two 6.1-inch screen models and two 6.7-inch screen models.
TrendForce predicts that although Apple is expected to increase its market share with the rise of 5 mobile phones this year, due to rising component prices, Apple may increase terminal pricing to ensure profits, and the annual growth rate will be, Therefore, the production volume is expected to be 243 million units in 2022, with an annual growth rate of 5.4%, maintaining the second place in the world.
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