Apple rejects Brazil's ban on iPhones without chargers

Apple Inc plans to appeal Brazil’s ban on the sale of iPhones without chargers, arguing that the company’s practice of selling new phones without chargers helps reduce environmental waste. The Brazilian government on Tuesday ordered Apple to stop selling iPhones in the country without chargers, saying Apple's offerings to consumers were not complete enough. Brazil's Ministry of Justice believes that Apple's sale of the iPhone without a charger means the phone lacks a necessary accessory, which is a "deliberately discriminatory practice" against consumers. At the same time, the Brazilian Ministry of Justice also fined Apple 12.275 million reais (about 2.38 million US dollars) and ordered it to stop selling the iPhone 12 and newer models.

"At Apple, everything we do takes into account our impact on people and the planet," Apple said in an emailed statement. "Power adapters represent our greatest use of zinc and plastic, from packaging Removing them from the box, helps reduce carbon emissions by more than 2 million tons, the equivalent of removing half a million cars from the road every year."

Apple also said on Tuesday that it would continue to work with Brazil's consumer protection agency SENACON " to address their concerns and plans to appeal the decision ." "We've won numerous court decisions in Brazil on this topic, and we believe our customers are aware of the various options for charging and connecting their devices," Apple said.

Apple announced in 2020 that it would stop including chargers in the boxes of new iPhones, prompting an outcry from some consumers who saw the move as an effort to cut costs. Apple believes that there are already billions of USB-A adapters in the world that users can use to charge their devices.

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