Samsung announced that the company is licensing the Tizen OS operating system to third-party TV brands. This means that non-Samsung smart TVs can now use the Tizen OS operating system for the first time. Samsung has partnered with three new ODMs - Atmaca, HKC, and Tempo - to produce Tizen OS-powered smart TVs for various markets.
New smart TVs from brands such as Bauhn, Linsar, Sunny, and Vipera will run the Tizen OS operating system in the near future. They will be available in Australia, Italy, New Zealand, Spain, the UK, and Turkey this year. During SDC (Samsung Developer Conference) 2021, Samsung first announced plans to license its Tizen OS operating system to other TV brands, and now the first fruits of that plan have come to fruition.
Tizen OS will not only provide TV brands with an open-source operating system but also access to all popular audio and video streaming applications, content discovery tools, industry-leading smart features, and a modern UI. In addition, Samsung has added more features, including Bixby, Samsung TV Plus, and Universal Guide.
Yongjae Kim, executive vice president of Samsung Electronics Visual Display Business, said: "2022 will be a memorable year for the Tizen OS, which is also its 10th anniversary, and the first Tizen-powered smart TVs from other brands will hit the market." Samsung There are plans to expand the Tizen OS operating system licensing to more TV brands in the future.
LG also released the webOS smart TV operating system for other TV brands such as Blaupunkt, Croma, KMC, Konka, Seiki, and Walton. Other competitors to the smart TV platform include Amazon Fire TV, Google Android TV, and Roku OS. All of these brands have plans to generate ad revenue from their smart TV platforms.
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