Nokia, once a renowned mobile phone manufacturer, has released a new video that showcases its transformation journey over the past 150 years. The video, which features a range of visual elements, highlights how Nokia has evolved from a resource-intensive mobile phone manufacturer to an environmentally conscious company that promotes a circular economy and cloud networks.
A Change in Perception
For many users, Nokia is still perceived as a mobile phone manufacturer that can knock walnuts by hand. However, the company has come a long way since those days and is now focused on B2B business, cloud computing, and software services. In fact, Nokia has signed up more than 560 customers, with a market share of 52%, and plans to add about 14 million business areas in the next ten years.
Transformation Journey
The new video released by Nokia shows the company's transformation journey over the past 150 years. The video starts with Nokia's early days as a paper mill in 1865 and goes on to highlight how the company evolved into a rubber and cable manufacturer before entering the electronics industry.
Nokia's transformation journey took a significant turn in the 1980s when it entered the mobile phone market. The company quickly became one of the leading mobile phone manufacturers, and its iconic Nokia 3310 became a household name. However, the mobile phone industry was highly competitive, and Nokia faced stiff competition from companies like Apple and Samsung.
New Direction
Realizing the need for a new direction, Nokia began to shift its focus towards B2B business, cloud computing, and software services. The company has since signed up more than 560 customers and has a market share of 52%. In the video, Nokia highlights its commitment to promoting sustainable development and promoting a circular economy.
Nokia's Current Focus
Nokia's current focus is on B2B business, cloud computing, and software services. The company aims to continue to promote sustainable development and tap the potential of cloud networks. Nokia is currently covering shipping, advanced agricultural production, heavy industry, modern cloud computing, transportation, and automobiles.
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