The upcoming International Consumer Electronics Exhibition CES 2024 is poised to witness groundbreaking technological unveilings from BOE (BOE) and LG, as both companies gear up to showcase their latest advancements in display technologies and automotive innovations.
BOE, a global leader in display technology, has announced a comprehensive lineup of products and technologies that will be introduced at CES 2024. Among the highlights is the industry's first dual-slide OLED display, utilizing innovative sliding roll technology. The company will also showcase LCD displays incorporating oxide technology, curved displays with Mini LED backlighting, an XR mixed reality all-in-one machine, and a 32-inch light field naked-eye 3D display. These innovations, combined with IoT technologies, demonstrate BOE's commitment to pushing the boundaries of display possibilities.
BOE Precision, the automotive-focused arm of BOE, will unveil a range of display technologies such as Oxide, 8K, BD Cell, MLED, and OLED at CES 2024. The star of the show will be BOE's super-large Oxide smart cockpit, set to make its global debut. The smart cockpit, designed to integrate seamlessly with future vehicles, is part of BOE's efforts to enhance in-vehicle displays and provide drivers and passengers with cutting-edge, safe, and interactive experiences.
Moreover, BOE Precision will collaborate with Corning to introduce environmentally conscious concepts in its product production process, reflecting a commitment to sustainable development.
Meanwhile, LG, the South Korean tech giant, is all set to showcase its latest in-vehicle entertainment products at CES 2024. A notable highlight is the passenger display with a unique "viewing angle control technology" that prevents the driver from being distracted. The display allows the co-pilot to enjoy TV shows and movies without the driver being able to see the content, enhancing safety on the road.
In addition to the passenger-specific display, LG will unveil innovations tailored for autonomous driving, featuring "software-defined cars." LG's new display will cover the entire dashboard, utilizing state-of-the-art OLED technology to provide an ultra-high-definition screen experience for the driver and front passenger. Rear-seat passengers will enjoy a foldable ultra-high-definition screen experience dropping from the roof. LG is also introducing a new head-up display that incorporates 3D technology for an enhanced driving experience.
These cutting-edge displays leverage various technologies, including P-OLED, allowing for a flexible display that can be contoured to fit the shape of a car dashboard, a feat not yet replicated in the market, according to LG.
As CES 2024 approaches, anticipation builds for the unveiling of these revolutionary technologies that promise to redefine the consumer electronics and automotive landscape. Stay tuned for further updates and in-depth coverage from CES 2024.
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