NVIDIA Studio has taken the stage at CES 2024 to introduce a slew of powerful hardware and software upgrades aimed at revolutionizing content creation. The announcement includes the debut of high-performance NVIDIA Studio laptops and desktops from leading brands such as Acer, ASUS, Dell, HP, Lenovo, MSI, and Samsung. Additionally, NVIDIA is set to launch the GeForce RTX 40 SUPER Series GPUs, featuring the GeForce RTX 4080 SUPER, GeForce RTX 4070 Ti SUPER, and GeForce RTX 4070 SUPER, promising to supercharge the realms of creating, gaming, and AI tasks.
One of the highlights of the showcase is the introduction of the Generative AI by iStock from Getty Images. This cutting-edge tool, trained by NVIDIA Picasso, utilizes licensed artwork and the NVIDIA Edify architecture model to ensure that the generated assets meet commercial safety standards, providing content creators with a new level of creative freedom.
Scheduled for release on January 24, RTX Video HDR is set to transform the standard dynamic range of videos played in internet browsers into stunning high dynamic range (HDR). When combined with RTX Video Super Resolution, owners of NVIDIA RTX and GeForce RTX GPUs can anticipate significant enhancements in video quality on HDR10 displays.
NVIDIA is also collaborating with Twitch and OBS to enhance livestreaming technology with the new Twitch Enhanced Broadcasting beta, powered by GeForce RTX GPUs. This beta, available later this month, will empower users to stream multiple encodes concurrently, delivering optimal viewing experiences across various device types and connections.
Adding another dimension to the gaming world, NVIDIA introduces RTX Remix, a free modding platform set to release in open beta later this month. This platform allows for the quick remastering of classic games with RTX features, offering full ray tracing, NVIDIA DLSS, NVIDIA Reflex, and generative AI texture tools.
In this week's "In the NVIDIA Studio" installment, the spotlight is on NVIDIA artists Ashlee Martino-Tarr, a 3D content specialist, and Daniela Flamm Jackson, a technical product marketer. The duo showcases their prowess in transforming 2D illustrations into dynamic 3D scenes using AI and Adobe Firefly, powered by NVIDIA in the cloud and natively with GeForce RTX GPUs.
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